Market Insights

Few companies understand the twin issues of sales & technology in these parts of the globe when both are critical success factors. I am impressed by the mastery exhibited by consultants from Profiliant as well as their professionalism in delivery.

As a growing software company from Europe seeking to enter markets in Africa, we found invaluable the expertise of Profiliant in helping us with a Go-To-Market strategy plus the guidance we received even during implementation. Having the capability to go

They helped us equip field managers and supervisors with the skills to lead their teams well and cascade our top priorities, resulting in a record year after launching into new market and product categories.”

Our key account program was lagging and we needed to retool it, plus create a national trade marketing program that paralleled sales activities. The result was rapid market share growth as the trade did more volumes on our brands.  business